Month: January 2020

Leave a comment

How to Start a Blog in 3 Easy Steps

Rachel Fannin

Ever wondered how to start a blog for your business? If you haven’t read my other post , on the benefits of having a business blog, and you do not have a blog, then this post is for!  Don’t have a business? No worries! This is also for those of you who want to start a blog for your brand too!  Here is your brief “How-To” Guide on starting a blog: Step 1: Determine a niche and name. Before picking a name, it is important to determine your niche. Now, if this is going to be apart of your business … Continue reading How to Start a Blog in 3 Easy Steps

Leave a comment

Content Marketing: Business Blogging in 2020

Rachel Fannin

Ever thought about a Business Blog? Well it’s 2020, and that should already be on your business website! Content Marketing is rapidly increasing for businesses, but where should this content be going?  ON YOUR BUSINESS BLOG!  What is a business blog exactly? A Business Blog allows for easier content marketing. It creates another avenue to win customers for sales. It also has a way of keeping your customers informed on products and potential promotions. Why do you need one? Having a blog for your business helps limit losing the eyes of your buyer personas due to other businesses already have blogs.  … Continue reading Content Marketing: Business Blogging in 2020

2 Comments

3 Simple Steps for the Perfect Social Media Marketing Strategy in 2020

Rachel Fannin

1. Define your objectives Defining your objectives helps eliminate outliers that should not be apart of your strategy.  It helps you remain focus and more targeted. Some examples of objectives could be as simple as, would you like to enhance your customer services, build your brand or generate stronger leads.  Consider defining your objective the crucial part of your B2B Marketing Strategy. When you set aside time to clearly define these, you can save yourself TONS of time. Who doesn’t like to save time? 2. Define & Identify Your Target Audience So, you don’t want to be “randomly” marketing on … Continue reading 3 Simple Steps for the Perfect Social Media Marketing Strategy in 2020